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DTC Competitive Benchmark Tool
Analyse key direct-to-consumer metrics such as churn rate, lifetime value and average order values.
TRY THE TOOL
With our tool, discover:
The difference between significant growth and stagnation. See how you stack up against your rivals.
It costs 7x more to acquire a new customer than to work with what you’ve got. We’ve calculated the average customer churn rate across a range of industries.
Average order value
Find out how much money the average customer spends on DTC orders and learn how you stack up against your rivals.
Time between orders
How long do customers take to place another order? Find out with our precise time between orders data.
Average number of orders
Discover how many orders the average customer makes with benchmarks across key DTC industries including health & wellness and food.
Discover how you stack up against the competition.